Looking for a Digital Product to Sell in 2025? Here are 70+ In-Demand Ideas

Creating and easily distributing digital products has opened new doors for creators everywhere. From selling ebooks and online courses to website templates, stock photos, applications and much more, digital products are appealing thanks to their low operating costs, simple distribution and potential for high returns.

By leveraging the power of digital distribution, creators can reach a global audience, automate sales processes, and unlock a stream of passive income, making it a truly compelling option for those looking to turn their creative endeavors into sustainable businesses.

What Is a Digital Product (and Why Are They So Popular)?

Before we get into digital product ideas, let's define what we're talking about. A digital product is an intangible good that exists in an electronic format.

Unlike physical items, it's created, distributed and consumed through digital means, like downloads or online access. This includes products like ebooks, online courses, software, music, digital art and much more. Essentially, it's anything that can be delivered and used through a computer or other digital device.

Digital products can be the focus of a profitable online business, even those selling only digital items. The digital format of these products makes them easy to sell and unlocks a number of business benefits:

• Scalability: They can be easily replicated and distributed to a large audience. Selling digital products requires no extra investment in production.  

• Accessibility: They can be accessed from anywhere with an internet connection. It's easier to be successful when you can sell your products to the whole world.
• No Overhead: They have lower production and distribution costs compared to physical products. No storage space needed and no shipping costs!    

• Instant Delivery: Customers can often access them immediately after purchase. It's all about instant gratification.

The Best Digital Products to Sell

Ready to make money online? Time to turn your ability to create digital masterpieces into sales? Many online businesses have found success selling digital products online and you can too! It's a great way to create a steady income stream and use your products to connect with a growing audience.

Here are more than 60 ideas for digital products to sell online in 2025, grouped by category, along with what makes them a good choice for creators. Read on and see what generates a spark of interest in your creative side!

Educational & Informational Products

[fs-toc-omit]1. Online Workshops

Pre-recorded interactive learning sessions, live online courses. There's no skill too unusual that won’t find an audience looking to learn something new.

[fs-toc-omit]2. Webinars

‍Educational presentations delivered online. It’s easier than ever to create professional-grade webinars with free tools - a great lead-generation strategy!

[fs-toc-omit]3. Tutorials (Video/Text)

‍Step-by-step guides for specific tasks. For every expert out there, there’s someone just starting out who needs help with getting something done.

[fs-toc-omit]4. Study Guides

‍Resources for academic or professional exams. As long as there are tests and exams, there will be a demand for preparation for tests and exams.

[fs-toc-omit]5. Language Learning Materials

‍Digital flashcards, audio lessons, and interactive exercises. A classic for good reason - language learning done right will always be a winning strategy.  

[fs-toc-omit]6. Personal Finance Templates

‍Spreadsheets, budgeting tools, investment trackers, etc. Customers will spend some of their money with you if you can help them keep more of it.

[fs-toc-omit] 7. DIY Project Plans

‍Digital blueprints for woodworking, crafting, or home improvement. Give novices the help they need to make pro-level creations at home.

[fs-toc-omit] 8. Virtual Field Trips

Guided online experiences to explore historical sites or natural wonders

[fs-toc-omit] 9. Research Reports

‍In-depth analyses of market trends or industry data. The more niche and specific, the better (and the more customers are willing to pay).

[fs-toc-omit] 10. Case Studies

‍Detailed accounts of successful projects or business strategies. From academic papers to business plans and more, there’s always a need for success stories.

[fs-toc-omit] 11. Digital Planners and Calendars

‍Printable or digital tools for organization. The perfect medium for customizing to suit different interests, hobbies, subcultures, etc.

Creative & Design Products

[fs-toc-omit] 12. Website Themes

Fully designed templates for specific niches or industries.‍

[fs-toc-omit] 13. Digital Brushes (Photoshop, Procreate)

‍Custom brushes for digital art. Think there’s already a brush a suit every need and taste? Not even close!  

[fs-toc-omit] 14. Color Palettes

‍Digital files of coordinated color schemes. Have an eye for color groupings that look good together? Share it with those who don’t.

[fs-toc-omit] 15. Icon Packs

‍Collections of digital icons for websites and apps. There’s always room for what’s current, retro vibes and everything in between.

[fs-toc-omit] 16. Fonts

‍Downloadable typefaces for graphic design. People who like fonts are often REALLY into fonts – impress them with your own creations.

[fs-toc-omit] 17. Mockups

‍Digital templates for showcasing designs on products. Make it easy to move an idea from planning to mockup and customers will reward you.

[fs-toc-omit] 18. Digital Patterns

‍Repeatable designs for fabric, wallpaper, or digital backgrounds. Let your imagination run wild and give customers a truly unique signature look.

[fs-toc-omit] 19. 3D Models

‍Digital files of 3D objects for animation or printing. This technology is racing ahead — establish a name now that could be worth a lot later.

[fs-toc-omit] 20. Animation Presets

‍Pre-made animation effects for video editing. The growth of video content means the demand for digital artwork will only continue to grow with it.

[fs-toc-omit] 21. Stock Photography/Videography

‍Licensed images and videos for commercial use. Yes, there are lots of choices already, but that’s because the demand is so huge.

[fs-toc-omit] 22. Printable Art

‍High-resolution designs that customers can print for home decor.

[fs-toc-omit] 23. Sound Effects Libraries

‍Collections of audio effects for video and game development. If there’s a limit to the number of possible sound effects, we’re nowhere close to it.

[fs-toc-omit] 24. Music Loops and Samples

‍Short audio clips for music production. Content creators need a lot of these. A lot of these.

[fs-toc-omit] 25. Vector Graphics

‍Scalable digital illustrations. The kind of users who prefer good vector graphics are the kind of users who will pay for good vector graphics.

[fs-toc-omit] 26. Digital Scrapbooking Kits

‍Collections of digital papers, embellishments, and templates. If this isn’t on your radar, it should be. Scrapbooking is definitely a thing.

[fs-toc-omit] 27. Social Media Filters and Presets

‍Pre-made effects for photos and videos. Perfect for anyone who wants to draw attention to themselves online.

[fs-toc-omit] 28. Email Templates

‍Pre-designed layouts for email marketing. A true classic that never seems to age. Even with AI help, well-constructed email templates will always sell.

Software & Tech Products

[fs-toc-omit] 29. WordPress Plugin

‍Add-ons for WordPress websites. Expanding the functionality of the basic product, especially a popular platform like WordPress, is always a winner.

[fs-toc-omit] 30. Browser Extensions

‍Tools that enhance browser performance. Even small widgets that provide some kind of extra convenience will get attention (and sales).

[fs-toc-omit] 31. Website Performance Audits

Services to analyze and report on website speed and SEO.

[fs-toc-omit] 32. Mobile App Themes

‍Customizable designs for mobile apps. Changing colors, styles, layouts, etc. is a basic option that users want for everything.

[fs-toc-omit] 33. Game Assets (Graphics, Sounds, Code)

‍Resources for game development. It makes sense to produce content for a giant industry that's only getting bigger.

[fs-toc-omit] 34. Code Snippets and Libraries

‍Reusable code for software development. Who appreciates a reliable shortcut more than a software developer?

[fs-toc-omit] 35. Software Presets (Lightroom, Premiere Pro)

‍Pre-configured settings for software applications. Make it easy to skip repetitive setup stages and get to work.

[fs-toc-omit] 36. API Integrations

‍Tools for connecting different software applications. With an ever-expanding software toolbox, users need easy ways to connect applications. ‍

[fs-toc-omit] 37. Chatbot Templates

‍Pre-built chatbots for customer service or marketing. Make them context-specific and adapted to the needs of different industries.

[fs-toc-omit] 38. Automation Workflows

‍Pre-designed automated tasks for software. Out-of-the-box solutions that save time and effort sell themselves.

[fs-toc-omit] 39. VR/AR Assets

‍3D models and interactive elements for virtual and augmented reality. This field has only just begun to grow and the potential is sky-high.

Business & Marketing Products

[fs-toc-omit] 40. Business Plan Templates

‍Guides for creating comprehensive business plans. Think about what a prospective business owner needs investors to know.

[fs-toc-omit] 41. Brand Identity Kits‍

Comprehensive packages for creating logos, color schemes, and typography

[fs-toc-omit] 42. Marketing Strategy Guides

‍Ebooks or courses on marketing techniques. A structured, step-by-step walkthrough to help visualize what's involved with each approach.

[fs-toc-omit] 43. SEO Checklists

Tools for optimizing websites for search engines. Checklists are a great way to make sure the essentials are covered and processes are followed.

[fs-toc-omit] 44. Social Media Content Calendars

‍Pre-planned schedules for social media posts. Help marketers track different platforms with a big-picture view of their campaigns.

[fs-toc-omit] 45. Webinar Hosting Kits

‍Essential tools and templates for organizing and promoting webinars.

[fs-toc-omit] 46. Networking Event Kits

‍Resources for planning and executing effective networking events.

[fs-toc-omit] 47. Lead Magnet Templates

‍Resources for attracting potential customers. Provide an easy path for creating high-value content that generates leads.

[fs-toc-omit] 48. Sales Funnel Templates

‍Guides for creating effective sales processes. Anything to help Sales teams close more deals will get a careful look.

[fs-toc-omit] 49. Email Marketing Sequences

‍Pre-written email campaigns. Help turn an email list into the top of a sales funnel with easily adaptable campaigns.

[fs-toc-omit] 50. Contract Templates

‍Legal documents for business transactions. A well-constructed, thorough and clear contract template will always be cheaper than a lawyer.

[fs-toc-omit] 51. Presentation Templates

‍Pre-designed slides for presentations. It's easy to stand out with something creative and original in this field.

[fs-toc-omit] 52. Customer Relationship Management (CRM) Templates

‍Tools for managing customer data. Shortcuts for CRMs is an underserved market (for now).

[fs-toc-omit] 53. Content Management System (CMS) Templates

‍Ready-to-use setups for managing online content.

[fs-toc-omit] 54. Affiliate Marketing Guides‍

Information on generating income through affiliate programs. Break down how it works and how profit from it and you'll be rewarded.

[fs-toc-omit] 55. E-commerce Product Photography Guides

‍Guides to taking optimal product photos. Retailers understand that "regular" photography isn't enough anymore.

Personal & Lifestyle Products

[fs-toc-omit] 56. Digital Journal

‍Customizable digital notebooks. With something as personal as this, no one wants to have the same one as everyone else so let your creativity run wild!

[fs-toc-omit] 57. Recipe Collections

‍Ebooks or downloadable PDFs of themed recipes. When people stop eating, recipes will stop selling. Until then, bon apetit!

[fs-toc-omit] 58. Subscription Meal Plans

‍Regularly updated dietary plans catering to various diets.

[fs-toc-omit] 59. Fitness Programs

‍Workout routines, meal plans, and training guides. Another timeless classic, anything related to weight loss and staying fit will always find an audience.

[fs-toc-omit] 60. Home Fitness Challenges

‍Structured programs to promote physical activities at home.

[fs-toc-omit] 61. Meditation and Mindfulness Audio

‍Guided meditations and relaxation tracks. It’s not always about text! Audio files of all types are just as easily shared.

[fs-toc-omit] 62. Travel Itineraries (Digital)

‍Pre-planned travel guides. Make every trip look like it was organized by professionals.

[fs-toc-omit] 63. Personal Development Workbooks

‍Tools for self-improvement. Give structure to an important personal journey, with plenty of tips and encouragement along the way.

[fs-toc-omit] 64. Astrology Reports

‍Personalized astrological readings. One of the more unique products you can sell online, with great potential for a subscription model.

[fs-toc-omit] 65. Genealogy Charts (Digital)

‍Templates for tracking family history. Potentially one of the more profitable digital products to sell, with lots of customers on platforms like Etsy.

[fs-toc-omit] 66. Home Organization Printables

‍Labels, checklists, and planning tools. Speak to user desires to get organized and they will speak to you with their money.

[fs-toc-omit] 67. Eco-Friendly Living Resources‍

Digital guides for sustainable living practices.

[fs-toc-omit] 68. Party Planning Templates

‍Invitations, decorations, and party games. Not every party is a small, simple affair. There's a market for help with large-scale events too.

[fs-toc-omit] 69. Parenting Guides

‍Resources for navigating child development stages and challenges.

[fs-toc-omit] 70. Digital Coloring Books

‍Printable or digital coloring pages. Have you noticed how huge these have become? Find an artistic corner no one has explored and see what happens.

[fs-toc-omit] 71. Relationship Guides

‍Ebooks or courses on improving relationships. Get someone with a reputation as an expert involved for credibility for a headstart over competitors.

[fs-toc-omit] 72. Dream Interpretation Guides

‍Information on understanding dreams. Get great reviews from your first 100 buyers and your next 100 buyers will be easy to find.

[fs-toc-omit] 73. Personalized Digital Greeting Cards

‍Customizable digital cards. An evergreen category of digital content, they're easy to sell through social media.

Tips for Selling Digital Products

As you can see, there are more types of digital products than you probably imagined. If you want to create and sell digital products, here's a list of key steps that will help you both meet the needs of your target audience and successfully monetize your creativity:

[fs-toc-omit]Product Development and Validation

‍Will you be guided by popular digital products or will you focus on your expertise and passions? Or maybe a combination of both? Whatever your starting point is, be sure to research the problems your target audience faces.

[fs-toc-omit]Create High-Quality Digital Goods

‍Be sure your products are valuable, well-designed and deliver on their promises. Digital products can be created easily these days, but customers can tell the difference between something that was carefully planned and designed and something that wasn't.

[fs-toc-omit]Choose Your Sales Platform(s)

‍What is the best way to sell your digital products? There are multiple options you can choose from, including your own online store, e-commerce platforms, digital product marketplaces, or one-page checkouts that you can link anywhere. That means you don't even have to have your own website to sell your digital products - you can just as easily do it through your Instagram account!  Remember to include compelling product descriptions and details wherever you sell.

[fs-toc-omit]Build an Email List

‍An email marketing list can be a goldmine if used properly. Reach out to existing customers when you have something new to share and integrate email into your online presence when nurturing leads.

[fs-toc-omit]Marketing Outreach

‍Get attention for your catalog of digital products through content marketing (blog posts, videos, social media posts) that attracts your target audience and establish yourself as an authority in your niche. Social media marketing lets you engage with your audience on their preferred platforms and targeted ads can help get the conversation started. Don't overlook the potential of affiliate marketing, too — it's a great way to promote your digital products and significantly enhance your reach.

[fs-toc-omit]Pricing‍

Pricing digital products requires careful research into what competitors are doing and the value of what you're offering. There's no single strategy that works for everyone so use a combination of market conditions, customer feedback and experimentation to find the right price for you. Also, if you have multiple digital assets or can offer access to exclusive content or upgraded functionalities, consider offering different pricing tiers or bundles.

Now is the Time to Make Digital Products to Sell Online!

The lists of ideas above should give you an idea of the many different ways to create a digital product that sells. With a growing market, easy digital product delivery and plenty of online spaces to connect with customers, there's never been a better time to monetize your creativity. It's so easy that many digital creators don't even need to bother with the hassle of running their own website to make a sale.

So get inspired today and start thinking about which digital project will be your first success!

Ready to start selling your first digital product? Try Easytools free for 14 days!

‍