Promotions and discounts
Add special offers to your checkout, and display the original price next to the promotion price. Offer up-sells and cross-sells. Generate coupon codes.
- Boost checkout conversions by up to 12% by adding a promo offer
- Works for both one-time purchases and subscriptions
- Apply a promo to the entire checkout or specific product variants
- Offer a quick order bump after sale or an upgrade
See how this feature works
Check out the demo of this feature and try it out for yourself!
Boost sales with effective promotion strategies
Leveraging effective promotion strategies is crucial for driving conversions and boosting revenue.
At Easytools, we focus on helping you increase sales and grow your business. That's why we've incorporated several promotional features into our checkout:
Crossed prices
To help customers recognize the value of a special offer, you can display the original price crossed out next to the discounted price. This visual cue acts as a simple yet powerful psychological trigger, encouraging purchasing decisions.
Countdown timers
Adding countdown timers for limited offers creates a sense of urgency, prompting customers to act quickly. With Easycart, you can add a countdown to the entire checkout or specific variants. This is ideal for events like selling tickets to an online conference and promoting early bird passes.
Promo codes
Creating a promo code is a great option if you prefer not to apply a discount across your entire checkout. You can opt for a code that reduces the price by a specific amount or percentage.
Important: Showing a promo field by default can make customers abandon checkout to hunt for deals or feel frustrated seeing a potential discount. Instead, only activate the field when a code exists, or share a special link that unlocks the field/applies the discount automatically.
Waitlists
Waitlists are an excellent tool for capturing potential leads when a product is out of stock, temporarily unavailable or not yet launched. If you enable it and your product runs out of stock or will be unavailable, we allow potential buyers to register helping capture more leads.
Upsells
When offering pricing options like monthly/yearly subscriptions, our upsell feature links them automatically. Just select an upsell product, and we'll display both choices with a toggle switch. Add a savings note (e.g., "Save 20% with annual billing") to encourage upgrades.
Cross-sells
Easycart's cross-selling feature suggests complementary products post-purchase on thank-you pages and/or in emails. Just pick your cross-sell product and add a discount to boost conversions. Customers can then buy directly from the page for 15 minutes or from the email for 60 minutes.
Checkout recovery
We also help you make the most of discounts to bring back customers who abandoned their carts. Our checkout recovery system can reach out to these customers, occasionally offering a tailored discount, such as a 5% or 20% reduction, to encourage them to finalize their transaction.
Together, these promotional strategies—crossed pricing, countdown timers, promo codes, waitlists, upsells, cross-sells, and checkout recovery—work collectively to streamline and enhance your sales process, and let you earn more without any extra effort on your side.
Watch this feature in action
See how this feature can help you drive better results to your business and try it out in your setup. If you don't yet have an account, create one now.
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Here’s what we’re being asked
Have any questions about Easytools? Feel free to browse our list of frequently asked questions below or just drop us a line, we're always here and ready to lend a hand.
The beauty of our suite of tools is that they're designed to work together seamlessly. When you subscribe, you gain access to all our tools, and it's totally up to you which ones you use, knowing they'll integrate perfectly with each other.
Technically speaking, yes, but why would you? :) When you sign up for Easytools, you access all our smart tools within a single package, starting at just $29 a month. While many creators initially focus on using Easycart to create checkouts, we bet that sooner or later you'll start using the others too. Anyway, you get the whole package, but it's up to you which tools you use.
With Easytools, one subscription gives you access to all our tools, including any new ones we add in the future. That’s right—you get access to all our current tools like Easycart, Easycookie, and Easyfaq, plus any new additions we roll out down the line. It’s all about making things easier for you, with all our tools for the price of one.
We get it - running an online business takes more than just creating fantastic products or services. That’s why we’ve developed a suite of tools to make your life as an online creator easier. Whether it’s about saving time, ensuring legal compliance, boosting revenue, or unlocking features usually out of reach for non-coders, we’ve got you covered!
We first crafted our tools with digital creators in mind, just like us. But from day one, our mission is to empower people - be they entrepreneurs, business owners, startups, founders, or influencers - to perform at their best and earn more with the help of technology.
We’ve found that large platforms with hundreds of features often spread themselves too thin. That’s why we’re building a suite of smart tools, each focused on helping you achieve one task at a time. This approach also lets you cut costs by accessing all our tools at the price of one.
No way! All our tools are no-code, meaning you don’t need to write a single line of code to use them. This lets you harness all our features and advanced mechanisms, even if you’re a tech newbie. And if you stumble, we’re always here to help!
Absolutely! Juggling an online business with a 9-5 job is no small feat, especially when time is tight. That’s where our tools come in. They’re super intuitive and designed to automate tedious tasks, freeing up time to focus on what you do best - creating a great product.
Of course! We've been supporting businesses from day one, and our tools are built to scale. While we bring the most value to SaaS and product businesses, anyone looking to boost their conversion rate and work smarter, not harder, will benefit from our products.
Absolutely! We’re continually expanding our list of native integrations because we believe that using tools you’re familiar with makes your work faster and easier. And if a tool isn’t on our integration list yet, no worries! You can always send your data from Easytools to a webhook and set up advanced automations or integrations using Make or Zapier.
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