Turn your knowledge into profit by selling ebooks

Simplify selling ebooks with Easycart

Publishing an e-book is a great way to monetize your expertise. However, crafting compelling content for a specific niche is only half the battle. Many creators are deterred by the technical challenges of launching online sales. That’s where Easycart comes in, handling the technical aspects and providing proven mechanisms to boost conversion and maximize revenue. In this quick guide, we’ll walk you through the key features of Easycart that can seriously boost your ebook sales.

Kickstart your ebook sales in no time

Setting up an online store can be a real headache, particularly if you’re not tech-savvy or don’t have the funds to hire a developer. Many creators opt for alternatives like e-commerce platforms or marketplaces. However, the former can still demand some setup, while the latter can leave you at the mercy of an external service provider. With Easycart, these hurdles are a thing of the past.

All you need to do is whip up a product using our user-friendly builder, adding key details like description, price, and file upload. Next, simply link your Stripe account for payment processing, and voila! You’re good to go. Our sellers swear that this process is a breeze and we couldn’t agree more. The cherry on top? Your checkout will be up and running the moment you complete your purchase, and you can plaster the link to your cart anywhere - your landing page, social media bios, posts, or even direct messages to your customers. This transforms all these channels into your very own online store.

And there's more! If you need more complex features, Easycart can help increase your conversions and automate sales. All our extra features are available in the same creator, and setting them up is super easy, no tech skills required.

Transform your ebook into a lead-magnet

Building a newsletter base is often overlooked, yet it’s still one of the most potent marketing strategies. Having your own customer base makes you self-reliant and less vulnerable to policy changes on platforms like Meta (Facebook) or Instagram that may limit reach. Selling your own ebook can help you achieve this! All you need to do is add a newsletter checkout to your cart - while you can’t force customers to opt-in (and why would you, those who don’t want your messages will unsubscribe anyway) due to legal regulations and GDPR, the checkout stage is the perfect opportunity to persuade your customer to stay connected.

Thanks to our built-in integrations, you can then automatically send newsletter signup data to your favorite email marketing tool. Our integration list includes MailChimp, MailerLite, and GetResponse, among others.

Boost cart value and checkout conversion rate

Everyone loves a good deal - modern customers are pros at hunting down the best offers. Easycart provides several promotional mechanisms to sell your ebook:

• Time-limited offer: Display a countdown timer showing how long until your special offer ends. The product will automatically revert to its original price when the promo ends.
• Price slash: Show the old, crossed-out price next to a highlighted special offer to emphasize the value of your deal.
• Discount codes and coupons: Create codes to decrease your ebook's price by a certain amount or add a % off promo. Send the code to your customers or direct them to a checkout with the discount code already applied.

With Easycart, your checkout will only have a promo code field if one exists, preventing customers from abandoning the checkout to scour the internet for discounts (and potentially not returning).

But there's more! You can pump up the worth of your cart using our upsell and cross-sell functionalities. The upsell feature lets you flaunt a pricier, add-on variant next to your product - think of a subscription or a material bundle. A custom banner will spotlight the savings your customers make when they pick the higher-priced option. The cross-sell feature is your secret weapon to highlight more items from your range, even after the sale is sealed. Say, you could offer a complementary webinar or a discounted consultation to someone who just snagged your e-book.

Automate the post-purchase process

After investing so much time and effort into creating an ebook, it's only fair that everyone who uses it pays for it. Sadly, there's no foolproof way to stop customers from sharing a PDF of your ebook with their friends. If you're keen on securing ebook access, you could keep it online and use our login wall to only allow access to paying customers. Sure, your customers could share their login details, but they're less likely to do so as their Easycart account contains all their payment data and past purchases.

Tip: Another perk of keeping your e-book online is the ability to upload improved versions without the hassle of resending files. Take the ebook “Everyday on Autopilot” by Greg Rog and Adam Gospodarczyk as an example. It started with fewer than 100 pages and has now grown to 200+ pages with a host of additional materials. The best part? All customers who bought the first version received the update free of charge. Now, that’s what we call overdelivery at its finest.

Alternatively, many sellers choose to trust their audience and upload their ebook directly to Easycart as a PDF. We'll then automatically deliver it to your customers post-purchase - they'll access it instantly on the transaction confirmation page, receive it in their mailbox, and find it in their Easycart customer panel.

We'll also handle all post-purchase notifications, and our billing feature can even take invoicing off your plate.

Conclusion

As a creator eager to monetize your knowledge through selling ebooks, you likely want to zero in on creating compelling content and cultivating passive income. Whether you’re just starting out or treating ebook creation as a side gig, Easycart allows you to focus solely on ebook creation and marketing, while we take care of all the technical sales aspects. Selling ebooks really couldn't be any easier.