A limited-time offer nudges customers to buy now instead of later. In Easytools you build one on a price variant - set a discounted one-time price, cross out the old price, add an end date and show a live countdown right in your checkout.
Create the discounted price variant
- Go to Store → Products and open the product you want to promote.
- Open the Product tab, switch to Price variants and click +New.
- Name the variant, keep Price type on One-time payment and set the promo Price.
Show the price before the discount
- Turn on Cross price.
- In Crossed price, enter the regular price - the one from before the promo.

At checkout the old price shows crossed out next to the new one, so customers see how much they save.
Set the end date and countdown
- Scroll down to Availability.
- Turn on End selling at certain date and pick the day the promo ends. After that date the price is no longer available.
- Turn on Show countdown timer to display a live timer counting down to the end date.
- Click Save, then Publish.

Tip: A one-week window is a common choice - pick a date about seven days out.
How it looks in the checkout
When the product has a single price variant, the countdown appears at the very top of the checkout, showing the days, hours and minutes left. The discounted price sits next to the crossed-out old price.
Create a hidden variant for selected customers
Sometimes you want a special price that only certain people can reach - one that is not visible to everyone in the checkout.
- Click +New to add another price variant.
- Turn on Hide this variant in checkout.
- Choose the Price type, set the Price, then Save and Publish.

Share the hidden variant’s link
- Click Share in the top bar.
- Under Create link for, choose the hidden variant.
- Click Copy link and send it to your customer.

Important: Only people who have this direct link can reach the hidden price variant.
Want more detail on each part? See crossed prices, hidden variants and sharing checkout links.